Estimated consumption at the end of the year

According to a Google/Ipsos survey conducted in the last quarter of 2022, only 21% of people on average had done their Christmas shopping in mid-October in Colombia, Mexico and Peru, and more than 75% of Colombians surveyed Given the “sale” sales, they are expected to until after Christmas, although product searches begin in mid-October.

Although it must be taken into account that at the end of the year there are two important dates (November and December) for shopping in Colombia, Black Friday and Cybermonday have become almost two-week events, so from November it is recommended to View the prices of the products you want to buy, at least once a week to see if there are any discounts that week.

With sales increasing 440% between November 20th and 30th (Black Friday and Cybermonday) between 2021 and 2022, and even though technology is among the most purchased items, mobile is leading the way in search and purchase (historically, mobile search increases 66%), which is due to the “October” launches of several companies (iPhone, Xiaomi, Google Pixel, etc.).

Some recommendations for this year’s purchases: More intentional and informed purchases and less impulsive purchases, 41% of Colombians in 2022 have already done this and this has a positive impact on the circular economy, buy more durable phones or laptops and ideally not those that are on the verge of obsolescence, which are very economical (to avoid renewing them every year), for example:

Laptops with the latest 13th generation Core i3 (which spec is i3-13##) should not normally cost more than 2 million dollars, same as AMD Ryzen 3 7000 (Ryzen series 3 7###) computers, so must be suspicious of those sites that offer a “discount” that drops from $3 million to just $1.8 million.

Now these computers have a lifespan of two years during which we can use them 100%, but after the second year their specifications suffer more, on the contrary, Core i5 13ava and Ryzen 5 7000 could cost up to $2.8 million and are a better buy because they have life of almost four years at 100% and are the minimum recommended for students or professionals who require a lot of computing power.

The mobile market left us with an important gray market warning this year, in Mexico two major mobile companies blocked phones (documents, access to calls) that were legally purchased from third parties, but these third parties were not authorized to distribute brand equipment in the country, including phones , which were purchased from authorized distributors in another country, but arrived in Mexico for various reasons (migration, donation, tourist trip, etc.).

So, if you want to buy a phone from these specific brands, we recommend that you do so only from official distributors in Colombia or mobile companies, because it is said that this blockade will hit the country, although we hope it will not.

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